Resume

• Creating dashboards by leveraging techniques such as parameters, sets, groups, and calculations for granular and drill-down perspective of the reports.
• Work with stakeholders to identify and prioritize analytics needs.

• Generate weekly performance tracking reports for advertisement campaigns using Tableau, Excel, and PowerPoint, contributing to a 15% improvement in campaign optimization.
• Authored and continually updated SQL queries to seamlessly incorporate and organize diverse datasets into Tableau

• Writing queries to fetch data from different tables using JOINs, sub-queries, and correlated sub-queries. • Assure the quality of data within Tableau, ensuring accuracy, consistency, and reliability of visualizations and reports, thus facilitating confident decision-making.